Thursday, February 12, 2009

Common Membership Site Challenges

Keep the contact details of other good freelancers. In case your main ones fail to deliver due to any reason, you can choose the 2nd or 3rd best to fill in their positions. 2) Reports indicate that the average member cancels after 3 months. Even if you have monthly income coming in, you need to continuously promote your membership sites so that new members can replace the ones who have cancelled. However, your ultimate aim is to keep your members from canceling by providing excellent products and services. Over deliver and strive to exceed their expectations. Many membership sites simply provide too many materials that tend to get members confused. Giving enormous amounts of valuable stuffs is an effective strategy to keep members; but it may backfire if the members don't know what to do with everything you've given them. Consider providing step-by-step, foolproof instructions on how to use the membership products.

Unless you're happy creating the content yourself, you're better off outsourcing the task to qualified freelancers, so you can focus on the moneymaking aspects of your business. When you outsource, you may run the risk of hiring incompetent ghostwriters. That's why you should test them with a small assignment first to separate the wheat from the chaff. Once you've chosen your ideal freelancers, ask them if they can provide the same type of quality content on a consistent basis. Before you launch your membership site, make sure that you have already found the best freelancers or ghostwriters for the job, and that they are committed to providing their services every month.

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